Mission: Easy purchase of property everywhere in the world
Date of birth
16th December 1986
Education
2005–2010
Studied at the Tyumen Law Institute of the Ministry of Internal Affairs of the Russian Federation (TLI of the Ministry of Internal Affairs of Russia), where he graduated with honors in law. He received the rank of lieutenant.
Professional Experience
2010–2011
Worked at the Investigative Committee of Sorokinsky District, Tyumen Region.
2011–2015
Worked as a broker specializing in elite and foreign real estate.
During this period, Sergei also self-studied IT and online marketing, developing websites using WordPress and Drupal, launching advertising campaigns in Google and Yandex, and engaging in SEO.
During this period, Sergei also self-studied IT and online marketing, developing websites using WordPress and Drupal, launching advertising campaigns in Google and Yandex, and engaging in SEO.
2014
Completed HR and Marketing courses at Googleplex, Mountain View, California, USA.
Entrepreneurship and Company Founding
2015
Sergei founded "Metrika Real Estate".
Under his leadership, the company grew into one of Russia's leading real estate brokerages, successfully overcoming several crises and critical phases of development.
The company expanded its presence geographically, opening branches in:
In 2023, the Metrika team consisted of more than 500 employees and closed more than 4,500 real estate transactions.
Under his leadership, the company grew into one of Russia's leading real estate brokerages, successfully overcoming several crises and critical phases of development.
The company expanded its presence geographically, opening branches in:
- Tyumen (2015)
- Saint Petersburg (2019)
- Moscow (2020)
- Dubai (2022)
- Bali (2024)
In 2023, the Metrika team consisted of more than 500 employees and closed more than 4,500 real estate transactions.
Achievements in Dubai
2025
- Gross Revenue (GR) growth in Q1 2025 compared to Q1 2024 reached 114%, demonstrating the company's success in the UAE market and the effectiveness of its strategy.
- The company continues to expand its operations in the UAE, increasing the volume of transactions and strengthening its position in the real estate and technology sectors.
Mission: Easy purchase of property everywhere in the world
IT and Technology Ventures
2025
Sergei founded the IT company Metrika Proptech FZ-LLC in Dubai, which is part of the UAE government hub.
The company is focused on creating a unified platform for international transactions and enhancing interactions between clients and partners through innovative technologies and AI solutions within the global real estate marketplace project Metrika.
The company is focused on creating a unified platform for international transactions and enhancing interactions between clients and partners through innovative technologies and AI solutions within the global real estate marketplace project Metrika.
2021-2025
Under Sergei’s leadership, the METRIKA CRM system was developed as an independent product. The system was designed to support transaction tracking and enable efficient client and partner interactions. Later, it was successfully integrated into the global marketplace project. The METRIKA CRM system provides marketplace partners and clients with real-time transaction progress tracking and access to a robust analytics module.